Webinars have become one of the most popular ways to promote a business in the past few years. They are so effective because they provide an immersiveness that other forums of media do not and attendees get real-time information delivered straight to them, not to mention the interactivity of question-and-answer sessions. According to the Adobe Software blog, webinars rank in the top three of the content delivery methods out there.
If you are reading this book and have no idea what the word ‘webinar’ actually means, it is a method of communicating to a group via a specific platform, with the ability to share information with them like voice, text, slides, multimedia, and more. The webinar is a playoff of the word ‘seminar’ because that’s what a webinar basically is – a seminar for the web.
In order to use a webinar to promote your business, you are going to need to know the secrets to a successful webinar. This book is your guide to putting on a successful webinar, including an emphasis on the most important concepts. According to SlideShare, the elements that engage 70% of people the most are interesting content and a passionate speaker.
This book will help you become a passionate and engaging speaker, as well as develop your idea so that you can host the best webinar possible. In addition, we will be covering other concepts that are vital to webinars, such as the equipment that you will need, mastering Q&A’s, working with co-organizers and hiring staff, and much more.
This book is divided into three sections. The first section will cover what you need to do before your webinar starts. The second is information you will need to start your webinar and things that happen during. Finally, the third section will cover what happens after your webinar is over and how you can begin preparing for the next one.
Each section will explore in-depth the topics of webinars and at the end, you will be able to prepare and hold a webinar with confidence. Here are just a few of the benefits that you will get out of this book.
This is going to be an exciting journey through the world of webinars and you will learn more than you ever have before to create the perfect webinar business. If you have struggled with webinars in the past, then this book will help you get back on track and make the kind of money that you have always wanted to from webinars.
Table of Contents
Introduction
Chapter 1: Pre-Requisites Required to Host a Successful Webinar
Chapter 2: Picking a Niche and Selecting Your Topic
Step One: Know Your Niche
Step Two: Decide What People Want to Know
Step Three: Decide What You Are Good at
Step Four: Build up your Expertise
Step Five: Publish Your Expertise & Promote Yourself
Chapter 3: Advertising & Promotion
Chapter 4: Getting Your Presentation Ready
Step One: Choose your Topic
Step Two: Begin Promoting Your Webinar Months in Advance
Step Three: Write a Script
Step Four: Prepare Your Slides
Step Five: Determine if You Need Other Multimedia
Step Six: Practice Your Presentation
Step Seven: Do a Dress Rehearsal
Step Eight: Start Your Presentation Early
Chapter 5: Handling Queries
How Many Questions Can You Handle
How to Take Questions
When to Take Questions
How to Answer Questions
Chapter 6: Being the Best Presenter
Chapter 7: Co-Organizers, Webinar Partners & Staff
Where to Find Co-Organizers
Approaching Co-Organizers
How to Contact Co-Organizers
What to Say to Co-Organizers
Webinar Partners
Webinar Staff
Chapter 8: Monetizing Your Webinar
Calls-to-Action
Charging for Your Webinar
The Free Webinar
Courses
Forum Access
Ebooks
Chapter 9: Ensure people come back to you
Chapter 10: Creating a Business from Archived Webinars
Conclusion & Summary
Next Action